Bing's Webmaster Tools

Image via CrunchBase

Like Google, Microsoft also has its own specific tools for webmaster. The truth is that almost a month after publishing the first post of ciudadblogger.info, indexing the same in Bing (Microsoft's search engine) is extremely poor, so try the tools proposed by Microsoft.

The first thing we do is to know the comparison of our site in the two search engines, it will use this tool bingle.nu which returns the search result in Bing and Google search engine simultaneously.

There are two ways to submit your site to Bing. The first is to use this simple form, where you enter the corresponding url and ready.

The second and most recommended method is using the Microsoft Webmaster Tools

Step 1. - Access to tools for Microsoft
Step 2. - Click on the "Sign in to use webmaster tool" (identification)
Step 3. - You must use a Windows Live ID (Hotmail)
Step 4. - Once inside, add the site indicating the URL of your blog
Step 5. - You should check it, ideally using HTML code for the HEAD section of the Blog: To insert this verification code, do the following:

    Go to the Template tab and click on Edit HTML button
    Search using Ctrl F or Ctrl B this line in the code: <b:skin> <! [CDATA [/ *
    Paste the code snippet you should get Bing tools just before the line you found in the previous step
    Save the template

Now and track expected within a week.

In this post I have explained the procedure for the case of Bing. In subsequent posts, we will deepen more. The truth is, that both criteria idexación search engines are not the same, although Google seems to "reward" blogs, not so with Bing. On the other hand we see that Google indexes each page, while Bing only follow the main page while using the free domain gives you Blogger, ie. Blogspot.com

How to create a custom robots.txt on blogger

Copy agent (Photo credit: Wikipedia)

How to create a custom robots.txt on blogger

1) Log-in to your blogger account.
2) Go to your blog.
3) Now go to "Settings>Search Preferences"
4) Under the "Crawlers and indexing" you can find "Custom robots.txt"
5) Click "Edit" link.
Now you can add different Crawler to instructions. This post I added different useful crawl robots.txt codes. First we identify how this code works.

User-agent: *
Disallow: /search
Allow: /

Above code,

User-agent: - Mention crawler name. For instance, Google bot.
Disallow: - Specify which pages should not crawl.
Allow: - Which pages crawl.
/ (slash):- indicate your home page.


Setup instructions for all robots

If you use above code, it will cause duplicate content issues and your site rank will be reduced. So that, you can use the following code. It will allow index and crawl entire blog but, not allow label and search pages.

User-agent: *
Allow: /

Block label and search pages crawling.

If you use above code, it will cause duplicate content issues and your site rank will be reduced. So that, you can use the following code. It will allow entire blog but, not allow crawl label and search pages.
User-agent: *
Disallow: /search
Allow: /


Block certain page (s).

Some reasons, you many need to hide your selected page or pages from the search engines. At that time you can use the following code.
User-agent: *
Disallow: /p/page-one.html
Allow: /

To block more-than one page add their URL one by one on Disallow section like below.

User-agent: *
Disallow: /p/page-one.html
Disallow: /p/page-two.html
Allow: /

Allow all but block specific crawler.

To block single crawler, you can add the following code.

User-agent: <bot name>
Disallow: /

User-agent: Googlebot-News
Disallow:

Setup AdSense crawler instruction.

If want to mprove your Google AdSense performances; you can specify how AdSense bot crawl your site. Actually there is no need to block anything.

User-agent: Mediapartners-Google
Disallow:

Block Images indexing.

If you don't like to see your blog post’s images on the Google search result, you can remove them by using the following code.

User-agent: Googlebot-Image
Disallow: /

If you need to block any-other bot crawl your site, use following code. However you need to add selected bot name in “User-agent:” section.

User-agent: <required crawler name>
Disallow:

User-agent: *
Disallow: /

You can find more crawlers and their user agent information in here and in here.

Adding site map.

Apart from above crawl instructions, you can add a sitemap. Normally blogger default sitemap provides 26 posts. So that you can add correct sitemap using "Custom robots.txt". This is an example of how to add a sitemap.

Sitemap: http://www.spiceupyourblog.com/atom.xml?redirect=false&start-index=1&max-results=500

Sitemap: http://www.spiceupyourblog.com/atom.xml?redirect=false&start-index=501&max-results=1000

Final result demo.

To improve your blog's search engine visibility and crawl entire blog other than labels and search pages using the following code as your robots.txt.

User-agent: Mediapartners-Google
Disallow:

User-agent: *
Disallow: /search
Allow: /

Sitemap: <your blog site map past here>

Optimize the title entries to promote SEO Blogger

Work positioning (SEO) starts a blog since we published the first post. This is one of the most complex issues, positioning a blog is a set of actions with results in the medium and long term. Remember that a good positioning means more visits to the blog, and therefore greater opportunity to "sell".

The SEO, a matter of small details
The default mode which displays the title of each post, does not favor the SEO. Then follow these easy improve the title of the entries in Blogger.

How to optimize the title of the entries in Blogger?
As long as we play the HTML template I recommend backup before. Follow these simple steps:

    Access the Template tab and click the Create button Backup / Restore
    Once you have created your copy , press the Edit HTML
     (Mac in Mac ⌘ ⌘ F or B)Keyboard and press Ctrl F or Ctrl B and search for:

       <title> <data:blog.pageTitle/> </ title>

    Replaces code found by the following:

    <b:if cond='data:blog.pageType == &quot;item&quot;'>         <title><data:blog.pageName/> | <data:blog.title/></title><b:else/>       
         <title><data:blog.pageTitle/>
</title></b:if>

   Now  Save the template and view your blog


Now when you enter one of your post, look at the title that appears in the browser, at the top. It Put the title of the post first and then the name of the blog. It is this kind of details that favor the SEO of your blog.

How long it takes Google to index a new post in Blogger

Matt Cutts - SMX Advanced 2012 Photos (Photo credit: planetc1)

All we have ever asked this question, especially during the first few weeks as bloggers. Anyway, it's frustrating publish, find your blog through for example the title of one of your latest posts and check that there is no trace of your work. This is possibly one of the first reasons why many blogs are abandoned.

The first thing that comes to mind is to think that Blogger does not work even knowing that this is a Google service. The second is to think that our content may not interest anyone and so no trace and well, tried a second and even a third post and nothing at all, we delete the blog and start again as doubt and tend certainly think that we have done wrong, until finally we take it for our blog impossible and goes to swell the list of thousands and thousands of blogs that have become failed attempts.

To solve this puzzle we "invited" Matts Cutts (Google principal engineer) to really explain to us how the search, so we understand the advice you give in the end. When you give the Play, turns on closed down the CC.

Analyzing How Index Works With Matts Cutts


As we have seen, the indexing of content is done through programs called spiders or spider. This allows tracking mechanism be adding to the Google index billions web pages, so that the search is performed on the index, so we hear the phrase ... "is that your site is not indexed by Google" , which is said as an expert and us we curramos the blog we have a face frame and thought ... that she think this.What Matts Cutts not clear in this video and try to make us, the time elapsed since we published our blog content, until we visit the famous spider to index the contents, so that then we ourselves search our blog by the content of an entry.
Steps for proper indexing

    Go to the Settings tab in Basic and then check in the Privacy section you answered yes to both questions Want to add your blog to our listings? Allow search engines to find your blog?

    Instead wait for the spider to come after us, take the initiative and informed directly of our blog Google sitemap sending.
    As we saw in the video sites with more "reputation" that is, those with more inbound links and generate more dynamic content are a good place to index. An example of these sites are blog directories. These are indexed by Google much faster is a good choice as ultimately are links that lead to your blog.
    Keep posting, at least 1 or 2 week post thus how often Google crawls your blog will be much higher and therefore the time elapsed since the public until your post goes to the index will be much lower.
    Be patient, especially at the beginning as it can take up to one week to 10 days until they finally find our blog looking for content.
    The key now is to continue publishing and applying different SEO Blogger tips that will help you position yourself better in search results (so far we have only spoken of content indexing)

How to display your picture next to your blog in the Google results

 In this tutorial you will learn to set up your blog and your Google+ profile so that your photo is displayed on the results page of Google.

Innovations that Google applies to its search results page should be exploited and more when it comes to increasing the visibility of your results and which will result in increased traffic to your blog.
 What we want is to show pictures of your Google+ profile next to the title and description of your blog in the Google search results page. If you achieve this, your picture might be the trigger for the surfer clicks on your results if you're not at the top of the result.


Some recommendations must meet

    You have created a profile on Google+
    Your profile should contain your photo, logo or not worth a caricature
    Your photo should be a close-up to show your face clearly
    Try to get that picture does not have background elements
    Your photo should be sharp and focused
    A neutral background help you stand out more
    Not many people can appear in the photo
    The picture may not appear trademarks

Note: The truth is I've seen pictures on the results page do not understand why let in unless they conform to the specifications says Google, for example this.
How to display your picture next to your blog in the Google results

Step 1. Set up your blog
Link to your Google+ profile from your blog using parameter Author
If you have a presence in Google+, you probably already have a icon follow me on Google+. If you have no presence, you would have to sign on Google+, create your profile and add your photo.

In either case, the link you put on your blog to your profile should look like this:


    author" target="_blank"> ...


Note the attribute? Rel = author "after Google+ ID, that is where the key is. Should respect these parameters on your link to your Google+ profile

How to know my ID on Google Plus
Very easy, go to Google+, go to the profile icon (on the vertical bar on the left) and look at the URL in the browser you have. In My case is: https://plus.google.com/111757776337593221461, this number is that you have to put in your link.


How to put an icon in my blog follow me on Google+
If you are someone who does not have an icon, you can get one by following this tutorial. The code you already updated there facilitated by parameter Author. If you do not want icon, just copy the code snippet above, fill in your ID, where the ellipsis by name or follow me on Google+ and add it to the side of your blog using the type with Gadget HTML / Java Script. If you have it you just have to update your link with the parameters you Author explained above.


Step 2. Configure your Google+ profile
Now we will complete your profile Google + where we will place a link to your blog for this, follow these steps.

    Google+ Profile Setup with links to the blog
    Access your Google+ profile
    Click on the tab About me
    Click the Edit Profile (located on top)
    Add a link to your blog in sections and links Collaborator
    Enjoy and updated if necessary a photo to your profile

Ready, now have to wait 1-2 weeks. Try to find you through Google and you should see your photo.

How to verify that everything is correct
If you want to check that everything is correct, use this tool where you simply need to enter the URL of your blog and click the Preview button. Must show a simulation of the result where your picture should appear. For more information on this issue, here is the link for the Official Service Centre for the Google Webmaster.
Note: Your photo will appear only once in the results page but it contains more entries on your blog, otherwise it would fill the results page with your picture and look like you work at Google, lol. Another thing, if you have applied these steps in more of your blogs and you're looking through your name, your picture will show the first results. That does not mean you did wrong in your other blog, get it apart and see your photo too.

Place Post Title Before Blog Title Tricks

screenshot from a opensource search engine (openwebspider) (Photo credit: Wikipedia)

By default blogger displays, blog title before post title in search engines and and it is not good for  SEO. The best thing is  to change the blogger default setting and display Post title before blog title.

Why it is important to place post title before blog title

Only the post title that describes the whole post in few words. And those words also work as  the keywords of your post. So, whenever people will search something with those keywords your post will appear in search engines. But if you are not displaying post title first, then the chances for the people to click on your site will be less. Because they will see your blog title first and your blog title may not about your post.

How to place post title before blog title

  Steps to place post title before blog title.

• Sign in to blogger.
• Go to template> edit html> proceed.
• Now find below code.

<title><data:blog.pageTitle/></title>

• And replace it with this.

<b:if cond='data:blog.pageType == &quot;item&quot;'>
<title><data:blog.pageName/> | <data:blog.title/></title>
 <b:else/>
<title><data:blog.pageTitle/></title>
</b:if>

• Now click on Save template.

Google will take some time to crawl your page however you can notice the changes in your browser tab. See the example.

So you enjoy this trick.